February 24, 2011
APís ENPS heads East with new South Asian signing
Somoy TV will join the nearly 800 newsrooms across the globe who already use AP’s Essential News Production System to create, manage and deliver their video news content. The Somoy deal will see the installation of ENPS to manage the broadcast content of the new 24 hour TV news channel based in Bangladesh.
The new signing brings ENPS’ South Asian client list up to nearly 20 operating in news broadcasters across the region. It joins an impressive client list of leading broadcasters including India’s Doordarshan – one of the largest terrestrial broadcasters in the world – and Delhi-based Sahara TV.
“South Asia is seeing a rapidly growing broadcast market with many new channels emerging every year,” says Keisuke Kayaba, Middle East, Asia & Southern Africa Sales Manager for ENPS. “Our customers in the region are ambitious and dynamic and technically very forward-looking. We aim to meet their ever-growing needs and exceed them by providing an ENPS solution which meets all of their technical requirements whilst at the same time providing ease of use for both journalists and system administrators.”
A number of Somoy’s technical management team are formerly of Desh TV in Dhaka – an ENPS customer for two years – where they gained first-hand experience of ENPS’s easy-to-use functionality and the flexibility ENPS gives them to choose their server, automation and graphics systems.
In the Somoy newsroom, ENPS will run alongside a Quantel Enterprise sQ server with Quantel sQ view, cut & edit fx editors and Apple FCP for craft editing. News automation will be provided by OmniBus Columbus, and the graphics system will be by VizRT, with prompting by Autoscript.
ENPS works alongside Shaf who have an impressive 10-year track record of selling, installing, training and supporting ENPS in more than 25 newsrooms in India. Shaf have recently started to widen their interests to cover territories outside India, and Somoy TV is the first ENPS project they have won in Bangladesh.
At BES in Delhi, ENPS will be showcasing the latest version of ENPS, which features full NRCS integration with both YouTube and Twitter, reflecting the increasing importance and influence of user generated content in the news landscape – particularly for 24-hour channels such as Somoy TV which feature a lot of rolling news coverage. Customers who enable these features can now see their chosen Twitter feeds come into ENPS in real time and view them as they would view their standard agency wires. Users can also tweet directly from ENPS. The YouTube integration allows users to search for video in YouTube directly from ENPS and drag links into ENPS scripts. They will also be showing the ENPS mobile suite on iPad and a smartphone version.
Visit ENPS on stand number 5, 6, 7, 8, Hall 12A at BES 2011 in the Pragati Maidan, Delhi.
To book a demonstration, please contact: Paddy_Payne@enps.com